TOM VRANAS

TRUSTED BY THESE AND OTHER ORGANIZATIONS:

 

Coaching, Keynote + Podcast Topics


HOW DO YOU BUILD ORDER AND CULTURE WHEN YOU ARE PAID TO MOVE FAST?

From his two decades as a serial entrepreneur, President, and COO, Tom Vranas knows how to build companies that survive chaos. He specializes in Operational Rigor, boiling down systems so teams stop guessing and start executing. Tom believes that predictable systems and high-performing teams are the true currency of the future of work. His focus is on helping leaders achieve sustainable growth where operations are alive, and culture is an asset.

Drawn from two decades of operational leadership, executive coaching, and media interviews, here are examples of the core frameworks and customizable topics used to drive sustainable growth:

 

INNOVATION AS AN OPERATING SYSTEM

Making Technology Adoption and Process Frameworks Predictable

  • The 10% Rule: Learn how to allocate operational slack to encourage incremental process innovation without destroying velocity

  • Framework Adoption: Implementing proven operational models (like EOS or Scaling Up) to standardize growth and manage complexity across fragmented functions.

  • Anti-Hype Tech Stack: Strategies for vetting new technology (AI, CRM, etc.) based purely on operational ROI and ease of deployment, not media buzz or perceived developer need.


THE FIRST 9 MONTHS

Operational Triage and Value Creation In Times of Transition

  • The Delegation Framework: Identify the three non-negotiable tasks founders and former leaders must immediately delegate to their teams to ensure autonomy and mission success.

  • Post-M&A or New Role Triage: A specific framework for assessing existing systems, cleaning up financial hygiene, and initiating the integration cadence necessary to protect acquired value.

  • The Predictable Rhythm: Implementing the "boring" meetings (WBRs, 90-day reviews) and data dashboards that establish accountability and replace intuition with actionable systems.


THE INTEGRATION HANGOVER

Post-M&A Survival & Value Creation

  • The Triage: Learn the operational audits needed before the deal closes.

  • Culture Rot: Identify the specific managerial blind spots that destroy culture after the 100-day window and start addressing them before the deal closes.

  • System Twinning: A framework for merging core operating systems without breaking revenue or team morale.


THE PEOPLE OPERATING SYSTEM

Talent Strategy & Cultural Rigor

  • Anti-Hype Hiring: Hire like a boss with frameworks and common vocabulary, remove bias in the process while predicting performance and building capacity.

  • The Transformation Playbook: Strategies for fostering radically open, authentic cultures and successfully guiding teams through periods of massive organizational change or value system shifts.

  • Culture for the Boardroom: Learn how to measure the operational and financial ROI of people systems, ensuring investors and boards understand culture as an asset, not an expense.


SILICON VALLEY VS. JOE THE PLUMBER

Marketplace Dynamics & Blue Collar Adoption

  • The Trust Model: Understand why Home Services is a trust problem, not a logistics problem, and how to price and build accordingly.

  • Napkin Quote Strategy: Learn how to build tech that assists the contractor without forcing them onto complex SaaS.

  • Scaling Supply: Strategies for scaling the vendor side of the marketplace without diluting quality or trust.

 

READY TO DRIVE SUSTAINABLE GROWTH (AND HAVE A LITTLE FUN)?

INQUIRE ABOUT A WORKSHOP, COACHING, WRITING OR GENERAL CONSULT